We consult with clients to:
Help assess their current event strategy and develop fresh approaches.
Analyze opportunities to enter the events business.
Structure events to increase revenue or to add new revenue streams.
Improve attendee acquisition efforts by increasing:
  • Qualified attendees
  • VIP attendees
  • First time attendees
  • Overall response rates
  • Repeat attendees
  • Team Attendees
  • Verified attendees

We employ these tactics to help our clients achieve & exceed their goals:
Competitive analysis
Creative development - offline & online
Develop & execute multi-channel marketing campaigns
List development
Loyalty programs
Market research
Media Relations
Media Sponsorship
Message development & positioning
New Technology (web casts, pod casts, social networking)
Pricing strategy
Segmentation Strategy
Vendor selection
Viral / Partner / Co-op Marketing

We are experienced at all types of events including the following:
Awards Events   ~   Conferences   ~   C-suite Events   ~    Custom Events        
Executive Round Tables   ~   Product Launches   ~   Road Shows        
Trade shows   ~   Vendor Events   ~   Web Seminars      
  
Mary Long Marketing
98 Second Place
Suite 2F
Brooklyn, NY  11231
Phone: +1.646.232.4793
mary@marylongmarketing.com
Mary Long Marketing
Mary Long Marketing is an event marketing and consulting company.
We work with media companies, associations, independent show
organizers, and Fortune 1000 companies to launch or improve their event
strategies.  We have particular
expertise in audience acquisition.  
Moreover, through our relationships with our partners we are
a one-stop
shop that covers all event related needs
including content
development, marketing, site selection, meeting planning, sponsor &
exhibit sales, registration and on site management.    
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